Athens, GR
Trade Marketing Manager
We are looking for a Trade Marketing Manager to join our Trade Marketing team at Bolton Hellas.
How you make the difference
This role ensures the effective execution of Bolton’s trade marketing and sales strategies across categories, channels, and customers. It drives sales growth and profitability by optimizing distribution, promotions, in-store visibility, and new product launches.
How your agenda looks like:
- Develop and coordinate sales and trade marketing strategies by category, channel, and customer, ensuring alignment with profit and loss objectives;
- Define distribution, assortment, pricing, promotional, and shelving strategies, translating them into actionable plans and planograms for the sales force;
- Manage in-store visibility and promotional plans, monitoring trade spending and evaluating the effectiveness of promotional and category management activities;
- Provide strategic guidance and operational priorities to the sales force, supporting category and channel management initiatives;
- Lead market and competitor analysis, benchmarking activities, and forecasting coordination to support informed business decisions;
- Plan and support the launch of new initiatives, including sales plans, in-store materials, training for the sales force, and management of launch budgets.
Your team:
You will report directly to the Country Manager.
You will manage a Trade Marketing Specialist.
What makes you a great fit:
- Education: Bachelor’s degree in Marketing, Business Administration or a related field;
- Work Experience: At least 6 years of experience in Trade Marketing or similar commercial roles, preferably within FMCG;
- Strong analytical and planning skills;
- Flexibility and adaptability in a fast-changing environment and proactive approach;
- Local language: Fluency in Greek and English.
What’s in for you:
- Work location: Athens, Greece
- Contract type: Permanent
- Working Hours: Full Time
- Remote Working: Standard business hours with remote working options available
Curious About Us? Dive In:
Bolton is an Italian family-owned fast-moving consumer goods company with 10.500 people located across 60 offices, 17 production facilities, 10 R&D laboratories, and 14 fishing vessels worldwide. With a diverse portfolio of over 60 quality brands, Bolton has been enriching the lives of millions of people every day for more than 75 years, making their everyday more delicious, more enjoyable, useful, and beautiful.
About Bolton International
Bolton International is a dynamic division of Bolton that spearheads the global expansion of its iconic brands across diverse markets. With a formidable presence in over 30 countries, the international team is fueled by a shared passion: to drive meaningful change by introducing Bolton products to new audiences and conquering emerging markets. The division is dedicated to leveraging Bolton’s expertise and resources to ensure its brands resonate with consumers worldwide, fostering growth and success on a global scale, and making the difference every day.
Grow Your Future with Us, Apply now