Bolton Deutschland - Digital Marketing Specialist

Date: Apr 19, 2024

Location: Krefeld, DE

Company: Bolton Group

Bolton Deutschland is the German branch of Bolton Group, which operates worldwide with a large brand portfolio, with its offices in Krefeld.

With Saupiquet, we are the market leader in the canned tuna segment and last year

we successfully launched in the local market the Italian cult deodorant brand Borotalco.

Bolton Deutschland is looking for a Digital Marketing Specialis to join our team.

 

Responsibilities:

  • Manage the digital marketing for the TOP brands Saupiquet and Borotalco;
  • Conception and implementation of digital brand and Marketing campaigns;
  • Adaptation of the international digital strategy and consideration of the guidelines;
  • Further development of the social media strategy and implementation;
  • Continuous evaluation of KPIs and derivation of Optimisation measures;
  • Ongoing maintenance and optimisation of the website;
  • Analysing, designing and implementing activities on the Online portals of retail customers and in e-commerce;
  • Collaboration with international digital managers and Agencies.

 

Requirements and skills:

  • Degree in economics, marketing or equivalent, a focus on digital media is preferred;
  • 2-3 years of professional experience in a similar position;
  • Very good written and spoken English skills;
  • Previous experience in the branded goods industry or in agencies would be considered a plus;
  • Enthusiasm and a high affinity for the Internet, social media, new media;
  • Structured, solution-orientated, independent way of working.

 

Other information:

  • Full-time unlimited, home office (currently 2 days per week), 30 days holiday
  • Additional benefits: Pension scheme, further training, job bike, 13th monthly salary

 

Location

Krefeld